Why we built insuremy.bike
We’re a small community of New Jersey cyclists, data scientists, and actuaries. We met where most local groups do — on weekend rides — and kept coming back to the same conversation: the existing bike insurance market treats us like an afterthought.
The unmet need
On July 1, 2026, New Jersey’s Senate Bill S4834 takes effect. Every cyclist and e-bike rider on a public road will be required to carry $35,000 of liability insurance for personal use and $70,000 for commercial use. The legislation is short, the enforcement details are still being worked out, and most national carriers either don’t offer a standalone bicycle policy at all or bundle it inside a homeowner’s rider that doesn’t meet the new minimums.
That leaves an estimated several hundred thousand NJ riders looking at a mandate they can’t comply with.
What we’re doing about it
We pulled the publicly available NJ State Police fatality data going back to 2006, joined it to ACS county-level population and household counts, and built a transparent actuarial model that estimates the expected annual loss per household for bicycle and e-bike risk by county. The model lives in our open-source bike-insurance repository — every assumption, every number, every line of pricing logic is public.
From that model we produced a precomputed pricing grid covering every NJ ZIP code, every bike value from $500 to $25,000, every deductible we offer, and both personal and commercial use. When you request a quote, the website looks up your row in the grid and returns the price instantly. No underwriter judgment, no agent commission, no opaque scoring.
Who’s involved
This is a community project, not a venture-funded startup. The technical team comes out of Hudson Yards Data — actuarial and data-science work the day-job version of which is enterprise analytics. The riders involved cover everything from race weekends in Mendham to delivery shifts in Jersey City. We’re actively looking for a licensed surplus-lines broker partner in NJ to take us across the regulatory finish line.
Want to help?
If you’re a NJ rider, an actuary, a P&C underwriter, or you work in NJ DOBI compliance, we’d love to talk. hello@insuremy.bike.