The New Jersey bike insurance market, laid out honestly.
Before you pick, it helps to see the whole board. Here’s every insurer a NJ rider can actually buy from, how they differ, and — the part that trips people up — which ones can and can’t satisfy the July 2026 S4834 e-bike liability mandate.
What’s the cheapest, most basic e-bike policy?
Property only — theft and damage, no liability.
What does it cost to add S4834 liability?
And — critically — can the insurer even sell it?
The market splits on one line: does the policy carry liability? Only some do. The two cheapest bike-only insurers (Sundays, BikeInsure) sell no liability at all, so no matter how low their price, they can’t make a throttle e-bike road-legal on their own. And several “different” brands (Velosurance, Oyster, Spoke) actually ride on the same Markel rate table.
A $2,500 Class-2 e-bike, commuter use, new, insured by a rider in Newark, NJ (07102), with theft included. Every price below is quoted against this same bike so the columns are comparable.
Each insurer is shown the way it actually bills — Sundays sells a yearly premium, BikeInsure a monthly one. We don’t convert between the two, because a converted figure is a price nobody is ever quoted.
| Insurer | Cheapest basic e-bike Q1 · property only, as billed | Add liability Q2 · S4834 | Geography | Underwriter |
|---|---|---|---|---|
| Sundays No liability | Damage cover · $150 deductible | Not offered. Property only, so it can’t satisfy S4834 on its own — you’d still need liability elsewhere. | Flat across NJ Treats all of NJ the same: rating keys off state, not ZIP. | U.S. Specialty Ins. Co. (Tokio Marine HCC) |
| Velosurance Liability available | comprehensive · $200 deductible | Sells liability, but we have no verified price for it yet, so we don’t quote one. Limits: $25k–$500k, and the limit barely changes the price. | Varies by ZIP Its wizard pulls credit and driving history, so we can't reproduce its exact rate — our price is modelled from 644 of its real quotes. | Markel American Insurance Co. |
| BikeInsure No liability | Damage + theft · $100 deductible | Not offered. Property only, so it can’t satisfy S4834 on its own — you’d still need liability elsewhere. | Flat across NJ Treats all of NJ the same: NJ falls on BikeInsure's DEFAULT rate table, keyed by state with no intra-NJ ZIP variation (confirmed in the client bundle). | Great American Insurance Co. |
| Simple Bike Insurance Liability available | Not verified yet We have not verified this provider's prices against live quotes yet, so we don't show a number for it. | Sells liability, but we have no verified price for it yet, so we don’t quote one. Limits: Offered — published limit unclear ($25k on one page, $100k on another). | Unconfirmed New Jersey availability is unconfirmed. NJ appears in its quote form's state list, but so did Progressive's, and Progressive does not sell here. | Markel American Insurance Co. |
| Progressive Liability available | Not sold in New Jersey Does not sell to New Jersey riders — not available in New Jersey. | Sells liability elsewhere, but not to New Jersey riders — so it can’t answer the mandate here. Limits: State-minimum and up. | Varies by ZIP Not available to New Jersey riders, so no NJ price exists to vary by ZIP. | Progressive |
Confirmed providers price NJ as a single territory. Bike values are priced in $250 steps against the engine grid.
Who we looked at but left out of v1
We surveyed the whole NJ-reachable market. These didn’t earn a column in the first version — either because they’re really the same policy as one already listed, aren’t live yet, or can’t satisfy the mandate.
- Markel (direct) — The carrier behind Velosurance, Oyster and Spoke. Its own portal is an ASP.NET → Duck Creek wizard that won't return a price without full PII and a credit pull, so there's no quote we can verify — you'd reach the same Markel rates through Velosurance anyway.
- Oyster — Consumer bike product discontinued — its book was migrated to Velosurance on the same Markel paper and the quote portal is decommissioned. Effectively identical to the Velosurance column.
- Spoke — Also Markel-underwritten and quoted through Markel's engine, so its price mirrors Velosurance/Markel. Folded into the Markel rate rather than listed as a separate quote.
- VOOM — Pay-per-mile e-bike product for NJ is announced but not live (waitlist only). A watch-item to add once it launches — potentially the first pay-per-mile NJ option.
- Lemonade (scheduled item) — Not a standalone bike policy — it's an add-on to a Lemonade renters or home policy, and e-bikes aren't covered on the base policy at all. Class 1 pedal-assist generally qualifies; Class 2 throttle bikes are explicitly refused, and Lemonade tells Class 3 riders to phone and confirm rather than assume. Its renters liability may extend to a cycling injury, but not if the bike was ineligible — which is the wrong kind of maybe for a mandate.
- Homeowners / renters riders (State Farm, Allstate, Nationwide, Liberty Mutual) — Property-only, frequently exclude e-bikes as 'motor vehicles', agent-gated with no instant online quote, and none satisfy the S4834 liability mandate. Out of scope for an online aggregator.
- Bikmo, Laka — UK/EU only — not sold in the United States.
- Multisport / eBikeInsurance — No such products. Both domains fail to resolve — there is no site, not merely a dead one — and no bicycle-insurance brand by either name appears anywhere. Listed here so nobody spends another afternoon looking. (Simple Bike Insurance, previously grouped with these, turned out to be real and now has its own row above.)
What each insurer actually sells
- Sundays
Property only: theft, accidental/malicious damage, custom parts, $1k medical, ride-share reimbursement. No liability.
One of two insurers whose New Jersey prices we have verified against live quotes. Property only — it pays for your bike, not for injury you cause someone else.
- BikeInsure
Property only: accidental/crash + in-transit damage, optional theft. No liability, medical, or UM.
Verified against live quotes, and unusual in charging one flat monthly rate regardless of what your bike is worth — which makes it worth checking if you ride something expensive. Property only, no liability.
- Velosurance
Comprehensive: theft, crash/accidental damage, and cyclist liability bundled, plus medical, uninsured-motorist, worldwide and race options.
The one option here that actually bundles cyclist liability. We can't reproduce Markel's exact rate, so this price is an estimate modelled from 644 of Velosurance's own real quotes — and those quotes show the liability limit barely moves the cost. The same Markel coverage is also sold as Oyster and Spoke.
- Simple Bike Insurance
Property plus optional cyclist liability. Covers all three e-bike classes including Class 2 throttle, motor up to 750W.
The most promising provider we've found: it sells cyclist liability, quotes instantly online without a credit check, and covers the Class 2 throttle e-bikes NJ's mandate targets. We haven't verified it sells in New Jersey yet, so it carries no price.
- Progressive
Liability (base) + optional comprehensive, collision, roadside, accessories/custom parts.
Listed because riders ask about it: Progressive advertises bike coverage nationally, but our testing found it does not sell to New Jersey riders.